Developing Your Personal Brand Using LinkedIn

Developing Your Company and Personal Brand using LinkedIn

Monday, July 13 - 1:30-2:45pm Eastern Time

Exclusive Online Zoom Training for MSPCA Members and Friends

Presented by Gregg Burkhalter, "The LinkedIn Guy"

PRESENTATION DESCRIPTION:

People buy from people. That's why it's very important to have a strong personal brand. Forward-thinking companies recognize the fact that their employee's personal brands are the gateway for expansive company brand exposure (and it also attracts quality new clients and employees). Gregg will "remove the fear" and "build your confidence" on what you should be doing daily on LinkedIn to help others, build your personal brand, and grow your business.

REGISTRATION:

Members:   $75 for first registrant; $50 for additional registrants

Non-members:   $100 for first registrant; $75 for additional registrants

**Limited registration for non-members is available. Please email me at director@mymspca for non-member registration code or to register employees.

PRESENTATION DETAILS:  

ONE HOUR “LinkedIn Power Hour” Presentation – VIA INTERNET

o   Content will be focused on removing any “fear” of LinkedIn to encourage active use.
o   How to build a solid LinkedIn profile and a strong personal (professional) brand.
o   How to build and nurture digital relationships and increase company brand exposure.
o   Proper LinkedIn etiquette (the do’s and don’ts) will be discussed with the group.
o   A daily LinkedIn “to do” list will be given along with when, where, why, and how.
o   Explain the difference between personal profile and company page and value of each.
o   Exciting NEW LinkedIn features will be discussed in addition to LinkedIn resources.
o   Presentation wlll include lots of visuals to clearly present topics being discussed.
o   Attendees will receive my “LinkedIn Profile Setup Instructions” PDF along with my “Personal Branding for Professional Success” LinkedIn overview PDF.

ABOUT THE PRESENTER:

Gregg Burkhalter is a recognized authority on Personal Branding and LinkedIn. He has helped countless professionals in the U.S. and abroad define and grow their Personal Brand using LinkedIn.